Skip to Content

NL’s Writing Sector Organization Changes Its Name to WritersNL

Organization unveils a new logo and a new look

March 29, 2023 – The Writers’ Alliance of Newfoundland and Labrador has changed its name to WritersNL and unveiled a new image, logo, and website.“By rebranding to WritersNL, the public will more readily understand our mission to support all provincial writers at every level and stage,” said Jen Winsor, WritersNL Executive Director. “The rebrand will align the Writers’ Alliance with other organizations that represent their sectors, such as ArtsNL, SportNL and MusicNL, to name a few.”

Founded in 1987, WritersNL is a nonprofit that fosters a supportive environment for writing in the province. The organization provides workshops, manuscript evaluations, and mentorships for up-and-coming writers, offers paid roles for established writers, and runs two of the province’s largest literary award programs, the Newfoundland and Labrador Book Awards and the Newfoundland and Labrador Credit Union Fresh Fish Award for Emerging Writers.

Membership in WritersNL is open to writers in any genre living in any part of Newfoundland and Labrador, as well as former residents living outside the province. Members range from acclaimed, internationally-known Newfoundland and Labrador authors to emerging writers wishing to take their first steps toward publication.

The organization offers free membership to youth ages 18 and under and to writers who identify as Black, Indigenous, or People of Colour. There is also a reduced membership fee for writers who are students, seniors, or underemployed.

The rebranding project was completed by Vivid Communications and made possible by grants from the Government of Newfoundland and Labrador’s Regional Development Fund and the Atlantic Canada Opportunities Agency, which helps businesses and nonprofit organizations become more competitive, innovative, and productive.

“The new name is simple, and so is our mission,” said Ainsley Hawthorn, WritersNL President. “We exist to serve writers at all levels, from all backgrounds, wherever they live in the province. We hope our new brand will capture this welcoming, inclusive spirit.”


For more information, contact:
Jen Winsor,